Building the Future of Transportation: Impacts Report 2023

Performance Measures: Foster Stakeholder and Public Engagement

CTS annually gathers performance measures data to quantify our impacts in effecting changes that improve transportation. Below, key measures from FY23 showcase our work related to one of CTS's three Areas of Excellence: Foster Stakeholder and Public Engagement.

Outreach and Engagement Services Funding

FY23 showed another year of growth for outreach and engagement services funding. Successful programs such as MnCAV Ecosystem, the Accessibility Observatory, and Minnesota Toward Zero Deaths continue to adapt and thrive in the post-pandemic world.

Several new programs are expected to start in the coming years due to additional funding secured through both state and federal sources, demonstrating CTS’s continued success in convening and engaging with transportation stakeholders.

FY23 Analysis

FY23 was a strong year for stakeholder and engagement efforts—every measure in this area met or surpassed its target. CTS-sponsored and CTS-hosted events grew in participants and numbers for the first time in two years, showing continued trust in CTS as programming returns to pre-pandemic levels. In addition, staff spent dedicated time in FY23 streamlining publication and online posting procedures, as well as growing the Center’s social media presence.

FY24 Outlook

Several new state and federal programs are expected to start in the coming years, which will contribute to growth in the outreach and engagement services function. In addition, CTS will continue to focus on convening stakeholders around timely topics and will invest in media relations, all leading to anticipated increases in most measures in this Area of Excellence.

Visits to CTS-affiliated websites increased by nearly 50 percent in FY23. A concentrated effort to build CTS’s LinkedIn presence—there was more than 300 percent growth in followers this year alone—drove thousands of engagements with web content, contributing to a higher than projected impact in FY23.

This year saw a slight decline in the number of stakeholder groups convened due to program changes and project closeouts. However, the FY24 CTS Strategic Plan places emphasis on continuing to convene stakeholders on timely topics, and several new programs are beginning in the next fiscal year. Both factors will contribute to anticipated future growth for this measure.